(MindMap) This project requested we choose an everyday item and create 3 advertising posters. We started the process by Mind-mapping ideas about the object we chose, and creating 3 slogans for each advertisement: positive, negative, and metaphorical. 

(Thumbnails) The item I chose were my Sony Headphones. I created these thumbnails within ProCreate on my iPad. The first concept is targeting your average gym bro. The second address the issue of corded headphones. The third is a play on "sound waves" and shows ocean waves inside of the headphones. 

(Final Poster) My favorite out of all 3 designs was the positive verbiage and concept. We were able to choose between Adobe Illustrator or Photoshop to create the final advertisements, and I chose Illustrator. This project was one of my favorites from the class.